PASS GUARANTEED 2025 HIGH-QUALITY SALESFORCE RELIABLE MKT-101 EXAM CAMP

Pass Guaranteed 2025 High-quality Salesforce Reliable MKT-101 Exam Camp

Pass Guaranteed 2025 High-quality Salesforce Reliable MKT-101 Exam Camp

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Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q72-Q77):

NEW QUESTION # 72
Which data model should be used to create a Group?

  • A. Data Filters
  • B. Data Extensions
  • C. Active Audiences
  • D. Lists

Answer: D


NEW QUESTION # 73
Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.
Which data setup should they use for decision splits?

  • A. Journey Data using CRM Report Import Activity to Salesforce Data Extension
  • B. Contact Data using Synchronized Data Sources
  • C. Contact Data Mapped through Salesforce Marketing Cloud Profile Attributes
  • D. Journey Data queried from main data extension

Answer: B

Explanation:
To provide near real-time data in a 30-day welcome journey, Northern Trail Outfitters should use contact data using synchronized data sources. This will allow them to access the most up-to-date data from their CRM system in decision splits and other journey activities. Journey data is static and based on the entry source data extension, which may not reflect recent changes in CRM. Contact data mapped through profile attributes or imported from CRM reports may not be as timely or accurate as synchronized data sources. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_co_synchronized_data_sources.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_jb_decision_split.htm&type=5


NEW QUESTION # 74
Which one in NOT an offline tactic for capture email addresses?

  • A. Surveys at the counter
  • B. Acquiring email for loyalty programs in store
  • C. Inbound Sales calls
  • D. Request email during checkout
  • E. Acquisition associated with a receipt or ticket delivery

Answer: A


NEW QUESTION # 75
Nothern Trail Outfitters wants to enable Sales Cloud users to manually create a segment of both lead and contact records that can be targeted through the Send Flow in Content Builder.
What should a consultant recommend for segmentation?

  • A. Salesforce Campaign
  • B. Synchronized Data Extension
  • C. Salesforce Data Extension
  • D. Salesforce Report

Answer: D

Explanation:
To manually create a segment of both lead and contact records that can be targeted through the Send Flow in Content Builder, Northern Trail Outfitters should use a Salesforce Campaign. A Salesforce Campaign is an object in Sales Cloud that allows marketers to group leads or contacts for a specific marketing initiative, such as an email campaign. A Salesforce Campaign can be used as a target audience in Marketing Cloud using the Send Flow in Content Builder. Reference: https://help.salesforce.com/s/articleView?id=sf.campaigns_overview.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_co_send_flow.htm&type=5


NEW QUESTION # 76
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
Which three components should the customer's solution include?

  • A. Suppression List
  • B. Data Filter
  • C. Triggered Send
  • D. Automation Studio
  • E. Template Based emails

Answer: B,D,E


NEW QUESTION # 77
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